Where is umbra sold

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Investor Relations. Help Target Help. Track Orders. Contact Us. Team Member Services. Size Charts. It has also designed products specifically to serve the discount market, such as the Umbra Loft line sold by Target. Patents help, too, but they are expensive to put in place, hard to enforce and can be rendered ineffective by relatively simple workarounds. The term "patent pending" can backfire because it alerts copiers that there is no patent.

Also, if a patent is not awarded, a company can be sued for putting out a false alarm. Internet commerce has made things even more challenging. You have to find these people and go after them yourselves. When it comes to traditional retailers, those closer to home tend to respond more readily to threats of legal action, he says. And building good relationships with customers also gets results. For instance, Umbra makes sure to send its best and newest products to retailers who do not sell copies.

As for the factories, the company usually finds new manufacturers when things go sour, but not always. Sometimes it's a tug-of-war to decide who needs whom the most. At one point Umbra was advised to set up joint ventures overseas, which held the promise of giving it more control, but the copycats kept at it in spite of joint ownership.

In China, Umbra has found more success with wholly-owned enterprises. Mandelbaum says, noting that Umbra employs more than people in China, compared with about in Canada. All employees continue to work under the management of Paul Rowan, who still represents the heart and soul of the company.

Meanwhile, more than people work in Umbra offices all around the world, and more than 25, distributors sell Umbra products in more than 75 countries. Umbra is based in Toronto, Canada. Umbra celebrated a huge success in the middle of the s with products by a young and not yet well-known designer. Website by umbra.